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I Design Strategic Offer Ecosystems That Create Impact + Make Money

You have unique expertise that could transform lives and build the business you envision...

but it's buried under a collection of offers that feel disconnected, underpriced, or just not quite right...

I help entrepreneurs-who-educate articulate what makes them truly unique and convert it into strategic offers that showcase their distinctive value while creating sustainable success.

Katharine Scott smiling and looking up into the left, with bright sunlight behind her

I'm Building a New Standard for Online Education

I believe in a world where entrepreneurs who have an audience of learners can build offer ecosystems that truly work for both their students and their businesses. Where your unique expertise becomes the foundation for transformational educational experiences that scale your impact while creating sustainable profitability.

"If you’re looking for someone who has attention-to-detail, she is your girl! ... I can assure you no one is more detail oriented and thorough when it comes to her work! You’re in excellent hands with her!!"

— Ariel L.

Katie Scott Profile - 3.4

I'm Katharine, Offer Strategist & Curriculum Design Expert

With over four years of professional instructional design experience (uniquely in the online business space) with a nontraditional background as an entrepreneur and course creator myself (and not just by creating courses on how to create courses 🤪)...

I've developed a specialty in making learning experiences that actually work. My experience includes 60+ education-related projects (courses, coaching programs, memberships, & more) spanning over 40 industries in and out of the online business world.

My journey began with my own online business helping entrepreneurs with money management. While creating courses for my audience, I discovered a passion for the online education space. This led me to freelance with other course creators before taking a formal instructional design role at an agency, where I spent the next four years refining my skills across dozens of different educational projects for online business owners.

Now, I'd like to help you with your educational offers.

I help you identify what makes you truly unique—your secret ingredient that sets you apart in your industry. Together, we can finally create that elusive "signature framework" everyone loves to talk about and convert it into a transformational offer and a strategic offer ecosystem that serves both your learners and your business goals.

Who I Help

  • Coaches and course creators whose core business is educating their audience

  • Educational entrepreneurs ready for strategic growth in their offerings

  • Business owners who want their offers to work together as an ecosystem, not just individual products

  • Experts looking to scale their impact through well-designed educational experiences

  • Anyone who wants both learner transformation AND business profitability

Start With a Free Offer Suite Audit!

Get clarity on your current offers and discover untapped opportunities, completely free.

Let AI help you gather your details in minutes, then submit directly to Katharine for a real review of your offers.

Sometimes you need to step out of the weeds of your business to see it all at a high level. Most educational entrepreneurs don't have an organized document that describes what their business actually looks like right now... we just kind of make things and put them out there. The magical duo of Katharine + Artie AI can fix that.

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How the Audit Works

Step 1: Drop in your email and receive access to Artie (The Offer Suite Articulator), a custom GPT designed exclusively to help you quickly and easily summarize your business's current state. You'll also receive a User Guide that details a variety of methods to make quick work of this activity.

Step 2: Spend 10-30 minutes answering Artie's questions. Just brain dump everything you know about your business, as messily as you want!

Step 3: Artie creates a comprehensive summary document of your current business and offers (a document with a level of depth that would take the average business owner at least 2-4 hours to DIY!)

✨ This is where the AI stops and Katharine personally takes over! ✨

Step 4 (Optional): Submit your document to me for a free 10-minute Loom video with my professional insights, recommendations, and observations about your offer ecosystem.

You'll walk away with a clear picture of where you are now and strategic insights on where to go next, no strings attached.

What I Bring to the Table

Multi-Domain Expertise

I bring a unique combination of experience in offer strategy, instructional design, finance and accounting, entrepreneurship, operations, and more. This means I design offer ecosystems that are transformational AND profitable, realistic AND strategic.

Your Secret Ingredient Focus

I don't believe in cookie-cutter business approaches. Instead, I help you identify what makes you truly unique in your industry--your signature frameworks and secret ingredient--then convert that into offers that showcase your distinctive value and approach.

Educational Business Specialization

I specialize in working with coaches, course creators, and educational entrepreneurs. I understand both the business challenges and the learning design requirements that make educational offers successful.

Ecosystem Thinking

I don't just look at individual offers (or any one aspect of business). I consider how everything fits together as a strategic system that serves both your learners' transformation and your business goals, including revenue planning, capacity, and long-term growth.

Here's How We Can Work Together

The free audit is the perfect starting point to get clarity on your current offers and discover opportunities. 

But if you want to know more about the ways we can collaborate, you can download my Services & Pricing Guide PDF here (no opt-in required!)

Services Guide Mockup
Click Here to See My Full Services Guide (No Opt-In Required)

 

And if you have any questions, you can reach out in one of the following ways:

1. Email hello@bykatharine.co
2. DM me on Instagram @bykatharine.co
3. Schedule a free 15-Min Connection Call

"If you're building an online course, you need more than just great content—you need a learning experience that actually makes an impact.

She has an incredible ability to take big, complex ideas and structure them into clear, engaging, and easy-to-follow lessons that keeps students engaged and actually helps them get results.

Her attention to detail is unmatched, ensuring every module flows logically, every resource serves a purpose, and nothing gets overlooked. She’s also incredibly patient and solution-focused—no matter how overwhelming a project may seem, Katharine will break it down, refine it, and make sure it meets the highest standards.

If you want a course that’s not only well-structured but also effective in delivering results, Katharine is the instructional designer you need!"

— Anita P.

Some of My Core Beliefs

Transformation Over Information

I prioritize content and offers that lead to actual implementation and results, not just knowledge acquisition. Success is measured by student outcomes and life changes, not sales numbers or completion rates alone.

Strategic Systems Over Random Collections

Your offers should work together as a strategic ecosystem, not just be a random collection of whatever you've created over time. True ecosystems create multiple, logical pathways for different learners while maximizing business sustainability and growth.

Your Unique Magic Over Cookie-Cutter Approaches

The best offer ecosystems are built on what makes you uniquely valuable in your industry. I help you identify and articulate your signature frameworks and secret ingredients, then convert them into transformational educational experiences.

"If you're the kind of person who gets lost in the sea of details, or is simply overwhelmed on where to start- Katharine is the person to see. Her focus, efficiency, and attentiveness are superior to the rest. When you work with her, you can let out a sigh of relief knowing she has you covered. She will work with you through all stages with endless patience and keeps the highest of standards. In my 3+ years working with her, she has yet to encounter a project or problem she can't solve! If you're looking for high-caliber, you're looking for Katharine Scott."

— Mandy W.

Photo of Katie Scott smiling

Ready to Transform Your Offer Ecosystem?💙

Start with the free audit to get clarity on where you are now... Or, jump straight to my Services Guide to learn more about how we can start our work together.

Or email hello@bykatharine.co (or DM on IG) with any questions.

Choose your next best step:

Take me back up to book my free audit!
Let me check out that Services & Pricing Guide

My Mission

I believe in the transformative power of well-designed educational businesses. When offer ecosystems are thoughtfully structured, they create ripple effects. Students gain skills that change their lives, and those students often go on to impact others.

By helping educational entrepreneurs discover their unique magic and convert it into strategic offer ecosystems, I'm working toward a world where online businesses consistently deliver on their promises while creating sustainable success for both business owners and their learning communities.

"Katharine's ability to distill complex concepts into clear and accessible explanations is unmatched. She has the rare talent of making any topic understandable to any audience – she could write an engaging "How to" guide on any subject, no matter how complex... I've consistently been impressed by her precision and attention to detail... If you are looking for someone professional, detail-oriented, highly adaptable, and ready to take on and crush any challenge thrown at them, you won't find better than her."

— Becki F.